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NOTICE of PRIVACY

In accordance with the provisions of the applicable and current Legislation on the matter, specifically the Federal Law on Protection of Personal Data Held by Private Parties and its Regulations, you are informed that the company RUHE LOGISTICS, SA DE CV, in hereinafter referred to as "RUHE LOGISTICS", with address at Volcán Jorullo 5726, El Colli Urbano 1st Section, Zapopan, Jalisco., is responsible for the use, protection and processing of your personal data.

 

For this reason, it has adopted the necessary administrative, technical and physical security measures, in order to protect the personal data of its associates, strategic allies, staff, clients, distributors, suppliers and collaborators, as well as of any person who has a relationship with RUHE LOGISTICS, and access the following official website: https://www.ruhelogistics.com/en/aviso-privacidad

The foregoing as a measure that aims to avoid damage, loss, alteration, destruction, incorrect use, access, improper disclosure or unauthorized treatment of personal data that, due to its operation, administration, corporate purpose, activity commercial, as well as the services contracted and provided, are required. 

 

The personal data, hereinafter "THE DATA", that are requested through contracts, emails, telephone calls, requests, forms and/or any other means, whether physical or digital, may consist of, but not limited to, in the following:

 

a) Full name;

b) Nationality;

c) Place and date of birth;

d) Full address;

e) Age;

f) Sex;

g) Marital status;

h) Occupation;

i) Fixed telephone;

j) Cell phone;

k) Email;

l) Federal Taxpayer Registry (RFC);

m) Single Registration Key (CURP);

n) Turn or type of business;

o) Any other data that, in the opinion of RUHE LOGISTICS, is related and necessary to carry out the provision of the corresponding services.

 

"THE DATA", will be used, treated and protected in accordance with the provisions of the Federal Law on Protection of Personal Data Held by Private Parties and its Regulations. Likewise, they will be concentrated in a database and will be used to identify you in the integration, operations, administrative relations and/or commercial relations that you carry out or establish with; RUHE LOGISTICS ; as well as for marketing purposes, with the purpose that; RUHE LOGISTICS, by itself or by a third party, can develop the necessary activities for the fulfillment of its corporate and/or commercial purpose.

 

In the event that the integration as a member of RUHE LOGISTICS; is formalized, or the acceptance of any service offered by RUHE LOGISTICS, "THE DATA" ; will be used for the fulfillment of the obligations derived from the legal relationship and/or commercial that is configured; however, RUHE LOGISTICS; guarantees that, unless a court order is duly issued by a competent authority, "THE DATA"; will not be shared with any person, whether physical or moral, national or foreign, body or organization that is different and/or unrelated to “RUHE LOGISTICS”.

 

"RUHE LOGISTICS"; will at no time request data related to racial origin, health status, religious or philosophical beliefs, sexual preferences or political affiliations.

 

  • DATA USE

In this sense, your personal data will be collected for the purposes that are listed below, and that apply in each specific case:

 

Necessary purposes:

1. Registration in our information systems and database of the clients with whom RUHE LOGISTICS maintains commercial relations, in order to have control over the services that are acquired.

2. Provide, customize and improve the services provided by RUHE LOGISTICS.

3. Billing and collection for the services provided and marketed by RUHE LOGISTICS; as well as administration and monitoring of the services that are requested.

4. Use the data, background, conversations and recordings of calls, activities, development of face-to-face and/or remote sessions that are generated due to the services acquired from RUHE LOGISTICS, to provide a better service, as well as provide assistance in case of that is required to resolve any doubt or concern.

5. Elaboration of Contracts for the Provision of Services and/or Collaboration.

6. Provide the services that are acquired through the official website and/or social networks.

7. Update our databases and keep your information to comply with legal regulations and the corresponding regulatory provisions, in order to comply with the requirements of the authorities and regulatory entities.

8. Address your doubts, complaints, suggestions and clarifications; as well as provide information on the updates that are made regarding the services that are made available to the public by RUHE LOGISTICS.

9. Send communications, related to the services they have acquired and/or contracted, through our electronic means and official websites.

10. Follow up and carry out surveys in order to measure, evaluate and document the quality of our services and our electronic media, in order to make the corresponding improvements, where appropriate.

11. Make and send quotes.

12. Formulate surveys of the services that have been acquired.

13. Carrying out research and market studies.

14. Inform about possible changes in the policies of RUHE LOGISTICS; as well as regarding the updates that arise in the characteristics of the services provided by RUHE LOGISTICS.

15. Generation of control and monitoring of complaints, suggestions or requests about our services.

 

Non-necessary purposes:

1. Sending advertising by email, banners, mobile devices and other electronic media.

2. Notification about new events, projects, services and/or products that are related to those already contracted and/or acquired by the client, or with the corporate purpose of "RUHE LOGISTICS".

3. Sending offers, notices and/or promotional and advertising messages related to the services offered by RUHE LOGISTICS.

4. Sending emails with events organized and/or recommended by RUHE LOGISTICS.

5. Sending news, as well as benefits and services offered by our business partners.

 

In the event that you do not want your personal data to be processed for these additional, unnecessary purposes, you can submit a request from this moment expressly stating your refusal; for which you must request the corresponding format at the offices or branches of RUHE LOGISTICS, or do it through the website https://www.ruhelogistics.com/contact    

 

Likewise, you may express your refusal to use THE DATA, with respect to non-necessary purposes, by sending the corresponding request to the email monica.arce@ruhelogistics.com; said request must contain the following:

 

a) The name of the owner of THE DATA, and his complete address; or some other means, be it analog, digital or electronic, through which the response to your request can be communicated, as well as any other notification corresponding to your request;

b) The documents through which you reliably prove your identity or, where appropriate, the powers of legal representation of the owner of THE DATA;

c) The clear and precise description of the personal data with respect to which the opposition is sought to be processed for non-necessary purposes; Y

d) Any other document or element that facilitates the location of personal data, and that allows prompt action by RUHE LOGISTICS to immediately cease the use of THE DATA, in relation to unnecessary purposes.

 

The refusal to use your personal data for the aforementioned secondary or non-necessary purposes may not be a reason for us to deny you THE SERVICES you request or contract with us; nor will it be understood as a refusal to use THE DATA for the necessary purposes. In case of not receiving the corresponding request, the use of your information for all the previously detailed purposes, both necessary and unnecessary, will be understood as consented.

 

RUHE LOGISTICS has adopted the administrative, technical and physical security measures necessary to protect "THE DATA"; against: damage, loss, alteration, destruction, use, access, disclosure or unauthorized treatment. Therefore, the confidentiality of "THE DATA"; is guaranteed and only authorized persons will have access to it.

RUHE LOGISTICS is committed to ensuring that the sensitive personal data collected is treated with the highest security measures that guarantee its confidentiality.

By virtue of the foregoing, and in strict compliance with the Law, RUHE LOGISTICS undertakes and is obligated with respect to your personal data and/or sensitive personal data to:

 

  1. Respect and safeguard the principles of legality, consent, information, quality, purpose, loyalty, proportionality and responsibility with respect to personal, financial or sensitive data to which they have access;

  2. Treat personal data in accordance with the provisions of the Law and the internal policies of RUHE LOGISTICS;

  3. Maintain the confidentiality of personal data and treat them exclusively for the purposes for which they were requested or obtained, which have been previously described;

  4. Refrain from collecting any personal data that is not necessary for the purposes of the business and those that have been mentioned previously;

  5. Attend, in accordance with the provisions of the Law, the procedures related to the exercise of ARCO Rights;

  6. Establish and maintain security measures to protect personal data; Y

  7. Notify the owners of any violation of the security of their data, which may affect the economic and moral rights they possess.

 

  • Transfer of personal data.

We inform you that RUHE LOGISTICS will share your personal data with: (I) its holding companies, subsidiaries or affiliates under the common control of RUHE LOGISTICS, as well as our parent company or any company in our corporate group that operates under the same processes and policies internal privacy; (II) authorities that are competent, and only in the event that THE DATA is required by court order, in terms of applicable current legislation; (III) corporations or companies in charge of fraud investigations and payment collection; (IV) other companies, solely and exclusively, in the event that RUHE LOGISTICS merges, transforms, or any other similar option, by the third company; (V) financial entities unrelated to the provision of services, in the case of assignment or discount of credit portfolio, endorsement or any other form of negotiation of the user's credit portfolio; (VI) the legal area; (VII) third parties that provide RUHE LOGISTICS services either within the national territory or abroad; and (VIII) business partners with whom there are contracts or agreements entered into, for the marketing and provision of the services provided by RUHE LOGISTICS, provided it is for the benefit of the DATA Owner.

 

The aforementioned data transfer will only be carried out when: (I) it is provided for and permitted by the current Law applicable to the matter, or by the International Treaties to which Mexico is a party; (II) is carried out in favor of holding companies, subsidiaries or affiliates, under the control of RUHE LOGISTICS; (III) is necessary and legally required by the competent authority, to safeguard a public interest, or for the procurement and administration of justice; (IV) is necessary for the recognition, exercise or defense of a right in a judicial process; and (V) is necessary for the maintenance or fulfillment of a legal relationship between RUHE LOGISTICS and the Holder of THE DATA.

 

THE DATA may only and strictly be transferred to third parties in the cases and under the circumstances described above, as well as in the cases provided for in the Federal Law on Protection of Personal Data Held by Private Parties, as established in articles 10 and 37 of the multi-cited Law.

 

As regards THE DATA that, as of the date of this Privacy Notice, have been provided by you, for any reason, it will be understood that, unless otherwise instructed by you, RUHE LOGISTICS is authorized to use THE DATA for all purposes. aforementioned.

 

By virtue of the foregoing, third parties to whom THE DATA is transferred may not use the information provided by RUHE LOGISTICS; in a manner other than that established in this Privacy Notice. These transfers of personal data will be carried out with all the appropriate security measures, in accordance and with strict adherence to the principles contained in the Federal Law on Protection of Personal Data Held by Private Parties, its regulations and the Guidelines of the Privacy Notice.

 

  • Use of cookies, web beacons, and other technologies:

It is important to note that the website:https://www.ruhelogistics.com/contact, uses cookies, web beacons, and other technologies through which it is possible to recognize regular users and track their usage behavior on our website, personalize information and advertisements to provide you with a better service and experience when browsing our website. site, as well as offer you new products and services based on your preferences.

 

We inform you that the personal data we obtain from these tracking technologies are the following:

 

  • Your browser type and operating system.

  • The Internet pages you visit.

  • The links you follow.

  • The IP address.

  • The site you visited before entering ours.

  • Information from the mobile electronic communication device.

  • visits

  • Page Views

  • Average visit duration

  • Percentage of new visits

  • Bounce Rate

  • Demographics

    • Idiom

    • Location

  • Behaviour

    • New vs. Returning Visitors

    • Frequency of visits

  • Technology

    • Browser and operating system

    • Internet provider

 

These technologies can be disabled. To find out how to do it, see the following information:

 

Microsoft Internet Explorer

If you need more information on how to carry out this process in INTERNET EXPLORER we recommend you visit the following link; click here.

 

Mozilla Firefox

If you need more information on how to carry out this process in MOZILLA FIREFOX we recommend you visit the following link; click here

Google Chrome

If you need more information on how to carry out this process in GOOGLE CHROME we recommend you visit the following link; click here.

 

Safari

If you need more information on how to carry out this process in SAFARI, we recommend you visit the following link; click here.

 

  • ARCO Rights.

It is important to inform you that you have the right to access, rectify and cancel your personal data, as well as to oppose their treatment or revoke consent for the purpose that has been granted. These rights are known as ARCO rights.

 

You have the right to:

 

a) Right of Access. It is possible when the owner wishes to know which of his data is subject to treatment by the person in charge, the origin of the same, the communications that have been carried out, the purposes of the treatment, the privacy notice that governs the treatment and other conditions. and treatment overview. The right of access will be fulfilled by making the requested data available to the owner or his representative, or by delivering simple copies or in any other format, either at the address of RUHE LOGISTICS or through a different means indicated by the owner. , prior identification of the owner or his legal representative. However, in the event that the owner designates some electronic means for the delivery of the requested data, and in the event of any accident, hacking or any other attack or damage to the owner network, this will be the sole and total responsible for what could happen with your personal data, and consequently undertakes to release RUHE LOGISTICS free and in peace, without it being possible to assign any responsibility.

 

b)  Right of Rectification. It proceeds when there is inaccurate or incomplete data in the RUHE LOGISTICS databases. The owner of the data must indicate the data that must be corrected and provide the documentation that supports their request.

 

c) Right of Cancellation. It proceeds when the personal data is no longer necessary for the fulfillment of the purposes for which they were collected. The Federal Law on Protection of Personal Data Held by Individuals establishes situations in which cancellation will not be appropriate. The cancellation of personal data will lead to a blocking period after which the data will be deleted. The blocking period will be equivalent to the limitation period of the actions derived from the legal relationship on which the treatment is based. In the event that there was previously a communication of data to another person in charge, RUHE LOGISTICS will send you the necessary information referred to in the request.

 

d) Right of Opposition. The owner may oppose the processing of their personal data in certain situations (for example: for marketing, advertising, marketing studies, commercial prospecting, among others). Consequently, it will be to register it in the corresponding Exclusion List to ensure that your data does not continue to be processed for the purposes to which you objected.

 

e) Right to Revoke Consent. For the right of Revocation of Consent, interrupt the processing of personal data, and notify those in charge of said revocation, so that they can carry out what is appropriate.

 

In the event that at any time you wish to limit the use or disclosure of your personal information, exercise your rights of Access, Rectification, Cancellation with respect to THE DATA, as well as to oppose the treatment of the same or revoke the consent that for that purpose has granted us, you can do so by sending us a request in the terms established in article 29 of the Law on Protection of Personal Data Held by Private Parties, addressed to RUHE LOGISTICS, SA DE CV., who is responsible for the Protection of THE DATA. 

 

For the request of the format, reception and response of the ARCO rights, the following means are made available to the Holder users of THE DATA:

 

  1. By postal mail, at the address located at Volcán Jorullo 5726, El Colli Urbano 1st Section, Zapopan, Jalisco.

  2. By telephone at the number +52 33 1495 5542

  3. Via email to monica.arce@ruhelogistics.com, in the latter case, we ask you to confirm the receipt of your email by phone, to the phone number indicated above.

 

The request for access, rectification, cancellation or opposition must contain and accompany the following:

 

  1. The name of the owner of THE DATA, and his full address, or other means to communicate the response to his request, be it analogous or digital means;

  2. The documents that irrefutably prove the identity of the Owner of THE DATA or, where appropriate, the legal representation of the owner thereof;

  3. The clear and precise description of the personal data with respect to which one seeks to exercise any of the aforementioned ARCO rights, as well as the right or rights that, where appropriate, you wish to exercise; Y

  4. Any other element or document that facilitates the location of personal data.

 

It should be noted that the request may be made by email or through written text on a physical document; In the event that the application is made physically, it must be signed at the end of it, and, where appropriate, initialed at the bottom of each of its pages, to be later scanned and attached to the corresponding email message.

 

In the event that the information provided in the application is erroneous or insufficient, or if the corresponding accreditation documents are not attached, we may require the applicant to provide the necessary elements or documents to process it.

 

The Holder will have 10 ten business days to meet the requirement, counted from the day after he received it, warning him that in case of not responding within said period or complying with the requirements, the corresponding request will be deemed not submitted. .

 

If the request is appropriate, and once its correct and adequate reception is confirmed by RUHE LOGISTICS, the latter must send a confirmation notification to the Holder of THE DATA, as well as the response to the request entered by the Holder; subsequently, RUHE LOGISTICS will have a period of 15 fifteen business days, following the date on which the response has been notified to the Holder, to make the corresponding request effective. 

 

In the case of requests for rectification of THE DATA, the owner must indicate and attach, in addition to the aforementioned, the precise modifications that must be made, providing the documentation that is necessary to support their request.

 

In the case of requests related to access to THE DATA, RUHE LOGISTICS will deliver said information, by means of simple copies or digitized documents, only and exclusively when the identity of the applicant or his legal representative has been previously accredited, when appropriate. .

 

The Owner of THE DATA will be solely responsible for keeping the personal data in the possession of RUHE LOGISTICS updated; As a result, the Holder guarantees and responds, in any case, regarding the veracity, accuracy, validity and authenticity of THE DATA provided and provided to RUHE LOGISTICS, and undertakes to keep them duly updated, communicating any changes to RUHE LOGISTICS.

 

The owner, at any time, may revoke the consent that, in his case, he has granted for the treatment of "THE DATA"; However, it is necessary to take into account that there will be cases in which your request cannot be attended to immediately, since, by legal provision, we may be subject to keeping the corresponding information, but this does not imply that they will stop taking the necessary measures to attend to what is requested by the owner, and in any of the cases, you will be notified of any situation that arises around your request and the possibility of fully complying with it or not.

 

Likewise, the owner is informed that revoking his consent for the use and treatment of THE DATA; will imply the suspension of the provision of services by "RUHE LOGISTICS", or the conclusion of the relationship that may exist, since "THE DATA" is necessary to monitor those clients and/or associates and/or strategic allies that are active.

 

To learn more about the procedures, mechanisms, requirements and deadlines to exercise your ARCO Rights, you can contact RUHE LOGISTICS; through the following email:monica.arce@ruhelogistics.com, through the following telephone line   +52 33 1495 5542 or by going in person to the following address: Volcán Jorullo 5726, El Colli Urbano Zapan 1st Section, , Jalisco., in order to be provided with the details of said procedure by the person in charge of it.

 

  • Security Violation Liability Exemption.

RUHE LOGISTICS undertakes to adopt the digital and physical security measures that are necessary to safeguard THE DATA; however, in the event that security breaches occur in any of the phases of processing the information contained in the databases where RUHE LOGISTICS stores THE DATA collected, and that mean an affectation to the economic or moral rights of the owners of the corresponding information, said affectation will be timely and duly informed to the owners so that they can take the corresponding measures and whose purpose is to defend and protect the information that was stolen from the databases and technological bases of RUHE LOGISTICS, without any authorization from your part. It is for the above, that RUHE LOGISTICS disclaims any liability arising from a violation, theft or infiltration of this type, since it will be attributable to the third party that has carried out the theft or damage in any way.

 

  • Modifications to the privacy notice.

RUHE LOGISTICS; reserves the right to make modifications or updates to this Privacy Notice at any time, to attend to new legislation, internal policies or new requirements that are necessary to continue with the contractual relationship or continue providing our services. These modifications will be available to the public through the following means:

 

a) Through the internet on our website:https://www.ruhelogistics.com/contact

b) Via email. monica.arce@ruhelogistics.com

c) Via telephone. +52 33 1495 5542

 

If you consider that your right to protection of personal data has been violated by any conduct of our collaborators or our actions or responses, or you presume that in the processing of your personal data there is a violation of the provisions set forth in the Federal Protection Law of Personal Data in Possession of Individuals, may file the corresponding complaint or denunciation before the National Institute of Transparency, Access to Information and Protection of Personal Data (INAI). For more information visit the official website: http://inicio.inai.org.mx

 

Last updated: November 17, 2022.

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